LAURIE GORELICK INTERIORS

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When Design Becomes Ubiquitous

I’ve seen this happen way too often in my 20+ years of being an interior designer. A look becomes so popular that it’s copied and mass-marketed. You’ll see it all over the direct mail catalogs (e.g. Pottery Barn, Crate and Barrel, et al.). Even the discount chains will be on top of it (e.g., Target). I can tick off the looks that have succumbed to this fate. When a look becomes ubiquitous it’s time to say sayonara.

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